Sonnie Mbogo, Kenya Television Network
Sharing a commitment to provide children access to high-quality educational TV content, the Age of Learning Foundation and Standard Group established a partnership in November 2022.
Standard Media Group is airing ABCmouse Classroom, and will soon broadcast the remaining four made-for-TV shows (Search and Explore®, ABCmouse and Things, ABCmouse Reading, and ABCmouse Math) currently made available by the Foundation.
“Our viewer consumption is about 1 million households. These are viewers that get to watch us from our website, the mainstream TV, and other media platforms. We love this content, and we look forward to obtaining more such content from the Age of Learning Foundation. It provides our children with knowledge and insight into a greater world that will help them mature into becoming well-rounded adults,” said Sonnie Mbogo, Presentation Editor, Kenya Television Network
With a mission to empower Kenyans through media, the Standard Group is a broadcasting partner that is enriching the lives of young children. The group is a leading multi-media organization in Kenya, offering a diverse range of services including print, radio, television, and digital media. Among its holdings include the Kenya Television Network (KTN), Radio Maisha, The Nairobian, KTN News and its online platform, Standard Digital. The Standard Group’s flagship product is its newspaper, the oldest in the country. Established in 1902, the newspaper’s reliable and in-depth coverage of local and international news solidifies its status as a well-regarded household name.
“Kenya is among the first countries where the Age of Learning Foundation began working. Partnering with Standard Media Group is a testament to the significance that the media sector in Kenya places on education. It is great to see all that the Standard Media Group does to help children learn. The Age of Learning Foundation is thrilled to be a part of it all,” said Mubuso Zamchiya, Managing Director, Age of Learning Foundation.
Beyond its work with the the Age of Learning Foundation, the Standard Group is a keen advocate for children’s education. In September 2020, the group partnered with the Ministry of Education to provide educational content to primary and secondary school students through its digital platforms. In 2021, the launch of the Newspaper in Education (NiE) program, within 258 schools countrywide, vastly increased students’ access to news and also supported school efforts to improve foundational literacy. The Standard Group also provides additional resources to 600 schools to support teaching and learning in the language, mathematics, and social science subject areas.